BMS in International Business

Bachelor of Management Studies (BMS)

International Business and CIM Membership


Eligibility:

Candidates should have completed their 10+2 (or equivalent) from a recognized board, with a preference for those with a background in commerce or management.

Overview:

This program integrates international business management with membership in the Chartered Institute of Marketing (CIM), providing a solid foundation in global business strategies, marketing, and management.

Program Description:

The course prepares students to manage and lead in international business environments, emphasizing global marketing, cross-cultural communication, and international trade. Students gain CIM membership, enhancing their marketing credentials.

Awards and Accreditations:

Graduates receive a degree in International Business and CIM membership, providing them access to global marketing networks and resources.

Program code: 127
Course code : 4227
Course Commencement : Sep 2024

Admissions Office

CHRIST IMPERIAL INSTITUTE OF MANAGEMENT AND SCIENCE
Ramasandra Main Rd, Kengri Hobli, Sulikere
Post - Ramasandra
Bengaluru, Karnataka, India - 560056
P : +91 9845632009 || P : +91 9845006824

Curriculum Structure:
  • Introduction to International Business
  • International Marketing Principles
  • Business Ethics and Global Responsibility
  • Global Economic Environment
  • International Trade and Finance
  • Cross-Cultural Management
  • Strategic Marketing in International Contexts
  • CIM Module: Marketing Communications
  • Global Supply Chain Management
  • International Business Law
  • Marketing Research and Analytics
  • CIM Module: International Marketing Strategy
  • International Business Strategy
  • Leadership in International Business
  • International Marketing Strategies
  • Global Business Ethics and Corporate Social Responsibility
  • Cross-Cultural Management
  • International Trade and Policy
  • Elective: Digital Business or Emerging Markets
  • Strategic Management in International Business
  • Global Supply Chain and Logistics
  • Research Project/Dissertation
  • Industry Internship/Immersion
  • CIM Professional Development Module
Course Highlights:
  • CIM membership for career enhancement.
  • Case studies on real-world international business challenges.
  • Networking opportunities with global marketing professionals.
Career Enhancement Programs:
  • Workshops on international business negotiations.
  • CIM workshops and certification exams.
  • Industry exposure through global business internships.
Career Outcomes:

Graduates can pursue roles such as:

  • International Business Manager
  • Global Marketing Manager
  • Export/Import Specialist
  • International Trade Analyst
  • Marketing Consultant