Master of Business Administration (MBA - CMS Business School)

Digital Business

Single Specialisation

Eligibility:

Bachelor’s degree in business, information technology, or related fields.

Overview:

The Master’s in Digital Business program prepares students to leverage digital technologies in business processes. The curriculum covers digital transformation, e-commerce, data analytics, and business technology strategy, equipping students to lead businesses through the challenges of the digital age.

Program Description:

Students will learn about business models, digital technologies like AI and blockchain, e-commerce strategies, and data-driven decision-making. The course emphasizes practical applications of digital tools for business growth and innovation.

Awards and Accreditations:

Graduates receive a degree in Digital Business, recognized by leading technology and business institutions.

Program code: 140
Course code : 4240
Course Commencement : Sep 2024

Admissions Office

CHRIST IMPERIAL INSTITUTE OF MANAGEMENT AND SCIENCE
Ramasandra Main Rd, Kengri Hobli, Sulikere
Post - Ramasandra
Bengaluru, Karnataka, India - 560056
P : +91 9845632009 || P : +91 9845006824

Curriculum Structure:
  • Introduction to Digital Business
  • Digital Transformation
  • E-commerce Strategies
  • Digital Marketing and SEO
  • Business Analytics and Big Data
  • Cybersecurity and Privacy in Digital Business
  • Artificial Intelligence in Business
  • Business Intelligence Tools
  • Digital Supply Chain Management
  • Digital Business Strategy
  • Cloud Computing for Business
  • Social Media Analytics
  • Digital Business Project
  • Internship in Digital Business
  • Dissertation or Research Project
Career Enhancement Programs:
  • Digital business certification programs
  • Networking events with tech companies
  • Industry-focused workshops and seminars
Career Outcomes:

Graduates can pursue roles such as:

  • Digital Business Manager
  • E-commerce Manager
  • Data Analyst
  • Digital Transformation Consultant
  • IT Project Manager